viernes, 2 de diciembre de 2016

Great Tech Entrepreneurs: A Conclusion




Great Tech Entrepreneurs:
A Conclusion

Steve Jobs (Apple), Bill Gates (Microsoft), Mark Zuckerberg (Facebook), Elon Musk (Tesla Motors, SpaceX, Solar City), Larry Page & Sergey Brin (Google), Steward Butterfield (Slack), Nolan Bushnell (Atari), Evan Williams (Twitter), Jeff Bezos (Amazon), Marc Cuban (Broadcast.com) what do these fantastic personalities in the tech field have in common? Is it genetical? The education, the experience? How can we know what motivates them, what is their driver? Do they even have similar stories? Some things do come to mind though:
- The US has produced the largest amount of millionaires in the last few decades.
- They are all Caucasians[1].
- They all have competitive personalities, they believe in their projects and never quit (or know when to call it quits, something very important as well).
- They belonged to middle-class or well-accomodated families. Nobody started from the bottom-bottom.
- They were all visionaries, and risk takers.
Again, the issue of inequality arises: non-caucasians have a harder time. In Silicon Valley, only 2% of the workforce is African-American[2]. Even having a good education system and equal opportunities does not seem enough. What would be the reason though, is it more difficult for minority groups to open doors, or do they lose hope by not finding representatives, people like them, amongst successful people? That appears as a challenging question, but once more I can conclude that for good or for bad, culture matters. The same could be said about women, there are not that many in the Forbes billionaire list[3] and represent a minority. The business world is mainly dominated by white men.
Consider the changes the world economy is going through. Whereas before Networks and Contacts were important, today their weight is slowly becoming less. The Knowledge Based Economy is opening doors for those who master a specific and unique knowledge, and learn how to capitalize it. Jeff Bezos (Amazon) turned a simple concept like selling books online into a billion dollar business. Larry Page & Sergey Brin (Google) optimized search engines and conquered a market dominated by giants like Yahoo!. Mark Zuckerberg (Facebook) turned a University project into the largest platform to connect with people. Evan Williams (Twitter) differentiated by creating a Media Channel. And Marc Cuban (Broadcast.com) surfed his way to the top by broadcasting online. They seem like simple concepts, easy to replicate, but they are not. Once again, all of them understood the importance of building a Brand and a Business AROUND the main concept. So ideas matter, but not that much. Many of them didn't even have the idea themselves, but they did have to acknowledge or recognize the "idea maker".  
Consider the impact of Entrepreneurship and Wealth Creation in the region as a whole. Having the largest amount of millionaires quite clearly is a huge advantage: they create jobs, they pay their taxes, they drive growth... However, incentives to keep the millionaires in the country must be made as well. It is actually often that the rich move to other countries, be it for lower taxes, easier labor laws, or simply to avoid inspection from the Government. As I mentioned in a previous post, it could be difficult to succeed as an entrepreneur with the Government on your tail.
Successful entrepreneurs are not only economically driven, but that doesn't mean that money doesn't matter. Intelligent entrepreneurs always keep an eye on the Cash Flow. Quantifying the value of a company can be a challenge as well, especially when it comes to the Technology Field which is Knowledge based. Eventually it is best to take similar companies as a benchmark. Google improved what the other Search Engines at the time (Yahoo!, Altavista, etc) where offering, surpassed them and became a billion dollar business. Entrepreneurs are not politically engaged, and look for solutions. Adding value is crucial, as I have explained in my chapter "The 4 Keys to Value Creation"[4]. A successful entrepreneur looks for simple solutions to complex problems. And then of course tries to make a profit out of it. If you don't believe me, check out the following video where our beloved Doc from Back to the Future uses garbage as fuel in the year 2015 (wasn't that LAST year?). Who will come up with the solution to replace fossil fuels? I would make my bet on Elon Musk. And no, where we are going we don't need any roads:



Cristian Bøhnsdalen
CMO/CFO & Co-Founder @ITRevolusjonen


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